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"Spending money on advertising without properly answering your calls is like trying to fill a bath without putting the plug in. Your enquiries will go the same way as the bath water!"
For marketing campaigns aimed at both businesses and consumers Office Response can help you to maximise the number of leads captured.
Our technology enables us to efficiently handle large volumes of calls using agreed scripts to capture the information you specify. Recorded information can be sent to you in most formats.
For larger campaigns, data can be forwarded and imported straight into your IT systems.
For campaigns inviting response from the public, you can maximise your returns by using Office Response when you are closed.
In recent years there has been a move towards businesses opening at times to suit customers. Imagine two supermarkets situated next door to each other.
One store remains open for 24 hours a day, 7 days a week whilst the other shuts at 5.30pm during the week and only opens on Saturday mornings. Which one will sell the most?
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We carried out an extensive survey. We asked a randomly selected group of people 'If you were making a first enquiry to a company advertising in the Yellow Pages or a newspaper should the call be answered by a machine would you leave a message?'
The result:
77% of people said that they would not leave a message on an answering machine or voice management system
Even when messages are left the information is sometimes incomplete or unintelligible.
Office Response can capture the caller's details and, if it would be useful, we can ask qualifying questions e.g.
- 'Which product are you enquiring about?''
- Where have you seen us advertised' etc.
Many clients use us to process a full and detailed sales order including credit card details.
Office Response can also mail out brochures directly to your respondents. |
